Opinions about traditional hair care are shifting and with that comes the change of hair care formulations. Hair care, and especially shampoo has a long history of containing lathering ingredients. Many people thought that to have clean hair, the shampoo must lather, and when rinsed, should feel squeaky clean, devoid of all dirt and oil.
Opinions on this method of shampooing are changing and one of the front runners helping to bring about this change is Chaz Dean. Chaz Dean has created a hair care product that is not just a shampoo, but a cleanser. This cleanser cleans the hair of impurities, conditions the hair, and preps it for styling so that no other styling products are needed to have a head of healthy, shiny hair.
Many people have tried WEN with great things to say, but can you really trust all of the hype and testimonials? Trusted beauty writer Emily McClure decided to break through the hype and try it out for herself so we could see the results.
What Emily found was that the WEN cleansing conditioner really helped to make her hair flow with vibrance and it imparted bounce and healthy shine. Emily did fear that the product was making her fine hair too heavy, but as evidenced in the pictures it did not look greasy, just healthy, vibrant and conditioned. The difference Emily was feeling in the weight of her hair was the new texture she was feeling as her hair was protected in natural oils. Lathering shampoos strip all of the protective natural oils away, and when using Wen, the natural oils of the hair stay intact.
Check the videos on Youtube and pictures in the original Bustle article to see how Emily’s hair went from dry and frizzy to sleek and full of bounce and shine: http://www.bustle.com/articles/136320-i-used-cleansing-cleansing-conditioner-on-my-fine-hair-heres-what-happened
WEN Products FAQ: http://www.wen.com/faq.html