To see people tasting food in the finest of fine restaurants is nothing out of the ordinary. Gourmet restaurants do have to deliver the best possible morsels. Seeing a taste tester at a plant manufacturing dog food, well, that might come as a shock. Upon reading a recent Daily Herald article about premium dog food, discovering taste testers are used during the production phase ceases to be surprising. Their presence ends up being expected. Pet lovers who are not familiar with premium dog food brands should look at Beneful. Owned by Purina, Beneful is a perfect example of the type of pet food that is growing immensely in popularity. Beneful’s selections are comprised of ingredients designed to stand out from the more mundane selections on the Amazon market. Lamb, salmon, pasta, and tomatoes are among those interesting ingredients found in Beneful products. Beneful‘s selections are also designed to specific types of dogs. “Healthy Smile”, “Playful Life”, and “Growth for Puppies” are options for dog owners seeking something very specific in their pet’s nutrition. The number of pet owners hoping to give their dog something special at meal time is growing. This is evidenced by the surging sales numbers so many dog foods are experiencing. The sales of premium dog foods have grown tremendously since 2009 and those numbers do not look like they are going to slow down. In order to meet the demands of customers, retail stores are starting to stock up on large quantities of premium brands. Customers who otherwise would not wander in a specialty pet shop now have access to the food, buying premium pet selections is easier. This contributes to the increase in sales figures immensely. The quality that goes into selecting ingredients, properly cooking the meals, and taste testing portions further help with sales figures. Quality counts for a lot and this is why quality in an overarching theme in the manufacturing process. By delivering original recipes that come with a pleasing-to-dogs taste, gourmet brands greatly enhance their chances for success in the market. As current sales figures indicate, those sales figures are wildly impressive.