Andy Wirth Talks About California Drought and Ridiculously Resilient Ridge Effect on Resort Industry

Andy Wirth recently talked with Madeleine Brand from KCRW Radio about the effect the California drought and changing weather conditions are having on Squaw Valley and Alpine Meadows ski resorts in Olympic Valley, California.

Andy Wirth claims that the drought in recent years has reduced the ski time and revenues coming into the resorts, by about 20 percent. This weather condition effects the amount of snow fall that occurs in the mountains.

The weather condition known as Ridiculously Resilient Ridge (RRR), is caused by an atmospheric high pressure that has been present in northeastern California for past several years. Read more: How Will the Drought Affect California Ski Resorts?

This condition blocks the mid-latitude Westerlies, shifting the winter storm track northward, away from the West Coast. This causes less snow fall in winter months.

Last winter, Andy Wirth, CEO of and President of Squaw Valley Ski Holdings, claims that they were only able to use 4000 of the 6000 acres of ski slopes due to the weather change.

Going forward, he claims that the resort community will have to negotiate the weather changes and attract more visitors to the resorts during the summer season as well. Learn more about Andy Wirth: http://andywirth.com/

He is not concerned about the situation, and says that he loves the mountains and is as concerned about the foot print that resorts have on the mountains as he is about the business activity.

Andy claims that whether the change in weather continues or not, the resorts will be fine and still provide great winter and summer vacation options as they have been doing.

About Squaw Valley Resrot

Squaw Valley offers lodging and activities that are right outside your door. Everything you need for a relaxing vacation is within a short distance to your room or suite.

Enjoy outdoor hot tubs., ski slopes, whirlpool spas and dry saunas, fitness facilities., Media room, billiards lounge and a children’s game room, and day spa. Enjoy the many shops and restaurants around town as well.